September
2008
Greetings:
Here it is the middle of September and the 2008 harvest
is just starting. This is the annual update for the
Norm Nelson, Inc. potato crop. It was a very “slow” spring
as the weather delayed our planting schedule and the early
portion of our crop. After a reasonable growing season
our crop now looks good – just later than normal by
10 – 14 days. We are anxious to get harvest underway
and market the 2008 crop.
We will begin harvest with all three varieties – reds,
whites, and yellows. The purples require more days
for maturity and will be ready sometime the first half of
October. Most varieties are the same as we grew last
year. All the whites are Cascades; most of the reds
are the Chieftain variety with a small field of Colorado
Rose. Yellow varieties are again the Yukon Gold and
Provento but also acreage of Satina. The total potato
acreage is nearly the same as past years with small changes
between each of the varieties. Our normal harvest season
will have the white potatoes last until mid November. The
red, yellow and purple varieties are usually packed until
March or April depending on yields since all are packed out
of the storage facility.
We will maintain the same label line up with the “Double
N” label as our long time premium quality label and
the “Golden Seal” as the second label US#1 for
the more price sensitive buyer. The “Pedigree” label
is used for our US#2 pack. The packaging options are
expanded this year as the bagger was converted to handle
the poly/mesh style of bag. You can check all our combinations
of packaging on our web site www.doublenpotatoes.com and
read more of the “Double N” story.
Another important update is the change in our sales staff. Scott
Wharton is now the other half of our sales team. Scott
is a 30 plus year veteran of the food service industry. Call
either Scott or myself and we will be take care of your colored
potato needs!
Thanks again to all the customers that have been a part
of the “Double N” program over the years. As
we begin another harvest season, we look forward to visiting
again with customers from past years and look forward to
new relationships. We want our
“Double N” program to be an important part of your colored
potato program.
Sincerely,
Myron Ayers, Sales Manager
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